This workshop will teach participants how to use social media to brand and market their organizations as well as communicate and engage with customers.
General Overview • An overview of social media platforms and how they are used. • A quick look at these platforms and a question and answer about each. • A little history and trends in social media. • Facebook Live examples. • Social media Do’s and Don’ts. Some ethical aspects of social media.
Specifics on Government and Non-Profit Social Media • Some examples of city government departments and nonprofits use of social media. • Guest speakers from a government entity, as well as a nonprofit, will share what they are doing with social media.
Q&A period at the end of the program to address the specific needs of each individual nonprofit or government entity.